Business model of Facebook

Through what medium does the business done ?

The business done is basically a online business model

How much successful was the business model ?

As you can see the growth of the facebook revenue to approximately 16 billion dollars in the year 2019

And the founder is Mark Zuckerberg , it is started in the year 2004

Coming to the main topic

most of the revenue is generated from ads service upto 99%

And the 1% is generated from the facebook products like headset and etc

At the staring, ads are displayed randomly regardless of the age, gender and etc

After few year it became organised called as target audience (meaning of target audience , the specific group of customers most likely to want your product or service)

The main advantage is its user data base of approximately 2.9 billion active users which is very important for ad services, and it also has a 7 million advertisers who publish their ads and run they business

It collects the information about you and what kind of person you are, and what are you interested ,what type of clothing ,and food , your salary basically every thing about you to improve the ad service to you

And it even gives the options to the advertisers to select the customers based on the data they had collect, so that you can buy the product or the services

So, basically facebook is an advertising service company

Written by

A. Dattu Darahas

THANK YOU

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