Only Business

                           Only Business               How to pitch a business idea ?  *basics of the pitch*  1. Start with a hook :-   When  you are about to start make sure you have to start with a question or a fact to grab the attention of the investor . This is exactly how we grab the attention of the customer using the aiba model in marketing  here we can't grab attention through the emotion, it need to  be the facts around the business  2. clarity about the problem :-  In this stage you need to have a clear picture of the problem you are solving , And it is now you how are you going to present about problem and giving a clear picture about the problem , to make it clear  show the statis and research on it .  3. Problem solving :-  Now highlight your business idea which is solving the problem , By  telling about you USP it may be anything like affordable , AI solving, which has to differentiate you from the rest of crowd . Now here some founders may tell their is no competiti

                          Only Business                How to hire right set of people  ?  1. First identify the gap   First of all is it really really need to hire someone because in startup stage the capital is very important to  move the company if you think they is a really need of someone then find out what exactly the person need to do and what contribute should the person need to add to the company , Because you think why the writer is so focused to just hire someone the reason is the person we are hire now will eventually lead to the head of the department which you had hired him for like if you hire him for marketing then later on he may became the marketing head of company .  So to hire right set of people , I will help you  2. Imagination of a ideal employee  Exactly how we imagine the ideal customer which is customer persona in the same way create a list of skills which are necessary in the ideal employee or the employee you want hire , this creates a blue print of the empl

                           Only Business           The best  marketing  model  AIDA A - Awareness / Attention      Grab the attention of the customer no matter what ever it will be like if it is controversy the more it get viral the more people able to let to known about your brand or product .or else if you want make your brand aware of it to the people in peaceful their are many ways like creating your ad campaign in creative way with bright colors and interesting themes and etc . I am not encouraging the controversy but choosing the most effective way to make customer aware of your brand Example :- Apple { iphone } I think you are all aware of the latest iphone 16 when they are going to launch the iphone they create a buzz in internet and pay's the influencer to discuss the topic in their video .Then after the launch this influencers start reviewing  it may be in the positive or in the negative but in turns it creates a awareness of the model   I - Interest     when you are maki

                          Only Business     Why digital marketing is so important ?  Digital marketing is very crucial in today's world, where every one are into in  it from early in the morning to mid night, in the digital world , which is a gold mine to the marketers , so how  can I say it is a gold mine to the marketers to known it, let's dive into the topic   1. Wider reach and global audience  Where millions and billions of people using the internet daily, which allows the business owners and marketers to reach a wide range of people from different places and time zones rather  than focusing on single location using traditional ways  2. Cost-cutting  For a traditional marketing where we don't how does it reach to the customers, does it even reach the target customers. There is a saying regarding the traditional marketing "spray and pray" . Coming to the digital marketing you can track the reach of the advertisement, cost cutting done through PPC called  pay p

                         Only Business  How to do market research ? In today's competitive business world if you want to be successful market research is compulsory , identifying  you are  customers  is very important, it makes easy to develop a product by targeting  a specific  customers rather than providing to everyone in the market , it also helps to create marketing strategies, not to mention it significantly helps in boost your sales.  In this blog we will let you known how to do market research efficiently   why customer segmentation is important ?  before going to "how" lets dive "why customer segmentation is important" ? -Helps in understanding the customer needs and preferences  -Maximize customer satisfaction and loyalty  -Develop tailored products or services  -Targeted marketing campaigns  By this distinct groups you can create a strong connection with the customers, So lets dive into how to do market research  1. Identify into which market segment

                           Only Business What are the aspects make a business profitable ? Let's find out which are the aspects drive a business profitable  1. Understanding the market     Market research :-                                                      When you are  going to start a business it is very important to do market research , like what is the customer behavior ? what is the present trend in the market ? what is the current valuation of the market ? and where is the gap ,from which you can earn  money you need to make sure everything happening  in the market you are aware of it .A deep market research is must and should be done if you want your business to be profitable   Competitive Analysis :-                                                             one of the major  aspect to be consider , analysing  your competitors  strategies , weak and strength points . It allows you to position your business  and make  strategies with respect to them if they their are st